A finger on the pulse: the role of pulse surveys in internal comms
Communication in business needs to be a two-way street. It’s internal comms’ responsibility to nurture this type of culture: communicating…
As well as a marketing manager, I’ve been a magazine editor, proofreader, UX writer, strategist, and content analyst - and have written for what feels like almost every industry going. Having crafted content for well over a decade, what I’ve learned about the secret of good copy comes from the late, great Leo Burnett: “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."
115 posts by Louise Berry
Communication in business needs to be a two-way street. It’s internal comms’ responsibility to nurture this type of culture: communicating…
Louise Berry
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8 min read
When the resources aren’t available to hire a full-time intranet manager, who runs the system? An intranet is a massively…
Louise Berry
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7 min read
Think of an intranet and what do you picture? If you’ve never experienced a modern, social intranet, you may well…
Louise Berry
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5 min read
You could create the best intranet in the world, but without employee engagement, it’s just an expensive white elephant at…
Louise Berry
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5 min read
How many ways can an intranet be effective in helping a business? Your company’s intranet can help you overcome more…
Louise Berry
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6 min read
With an ever-changing digital landscape, there is an enormous responsibility for businesses to stay up-to-date and relevant. This is not…
Louise Berry
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6 min read
Leaked memos, confidentiality breaches, even cyber-attacks – it now feels more and more likely that a business, at some…
Louise Berry
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4 min read
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